Top 100 UK Influencers
These are the UK's top 100 online influencers based on their Social Reach, the combined total of all their fans and followers across every social channel the influencer is active on.
If you're looking for UK influencers based on specific topic areas, check out or list of influencer categories. Alternatively, take a look at the top 100 UK YouTubers, or top 100 UK Instagrammers.
| # | Name/Title | Social Reach | Categories | Social Channels |
|---|---|---|---|---|
| 1 | Joe Wicks | 11,325,777 | health |     |
| 2 | Gemma Styles | 11,113,682 | female fashion, lifestyle |  |
| 3 | Car Throttle | 10,515,435 | auto |  |
| 4 | Tanya Burr | 9,787,440 | beauty, lifestyle, womens fashion | |
| 5 | Mrwhosetheboss | 9,031,730 | tech | |
| 6 | Louise Pentland | 7,734,823 | beauty, parenting, lifestyle | |
| 7 | Tim Burton - Shmee150 | 6,446,431 | auto | |
| 8 | Zoe Sugg | 6,275,911 | womens fashion, beauty, lifestyle | |
| 9 | Saffron Barker | 4,986,663 | womens fashion, lifestyle | |
| 10 | Niomi Smart | 4,382,838 | womens fashion, health, beauty, lifestyle | |
| 11 | Patricia Bright | 4,344,926 | beauty, lifestyle, womens fashion | |
| 12 | Red Ted Art | 3,858,078 | parenting, craft | |
| 13 | Abby Roberts | 3,813,358 | entertainment, beauty | |
| 14 | Jonathan Saccone Joly | 3,691,751 | parenting | |
| 15 | The Nailasaurus | 3,491,117 | beauty | |
| 16 | Kaushal Modha | 3,345,303 | beauty, lifestyle | |
| 17 | Yianni Charalambous | 3,308,750 | auto | |
| 18 | Deliciously Ella | 3,301,499 | food | |
| 19 | Lucy Mecklenburgh | 3,205,804 | health | |
| 20 | Giovanna Fletcher | 2,988,119 | parenting, lifestyle | |
| 21 | Family Fizz | 2,910,704 | parenting | |
| 22 | Jamie Genevieve | 2,761,745 | beauty | |
| 23 | Anastasia Kingsnorth | 2,672,720 | beauty, lifestyle, womens fashion | |
| 24 | Fleur De Force | 2,578,650 | beauty, lifestyle, womens fashion | |
| 25 | SuperSaf | 2,548,722 | tech | |
| 26 | CC Clarke | 2,510,744 | beauty, lifestyle | |
| 27 | Jordan Lipscombe | 2,482,749 | beauty, lifestyle, womens fashion | |
| 28 | Sammi Maria | 2,477,071 | beauty, lifestyle, womens fashion | |
| 29 | Dina Tokio | 2,422,989 | lifestyle, womens fashion | |
| 30 | Thuy Le | 2,369,959 | beauty, lifestyle, womens fashion | |
| 31 | Estée Lalonde | 2,163,596 | beauty, lifestyle, womens fashion | |
| 32 | Gemma Atkinson | 2,051,751 | health | |
| 33 | In the Frow | 2,047,266 | womens fashion, beauty, lifestyle | |
| 34 | Paul Wallace - Supercars of London | 2,014,469 | auto | |
| 35 | Lydia Elise Millen | 1,967,831 | beauty, lifestyle, womens fashion | |
| 36 | Gaz Oakley | 1,954,918 | food | |
| 37 | Sherlina Nym | 1,919,614 | womens fashion, lifestyle | |
| 38 | Ling KT | 1,810,226 | beauty | |
| 39 | Grace Beverley | 1,616,458 | health, lifestyle | |
| 40 | Gemma Etc | 1,532,275 | beauty | |
| 41 | Holly H | 1,506,380 | entertainment | |
| 42 | The Ingham Family | 1,441,005 | parenting, lifestyle, travel | |
| 43 | Glam and Glitter | 1,423,207 | womens fashion, beauty | |
| 44 | Lorna Luxe | 1,357,203 | womens fashion | |
| 45 | ZONEofTECH | 1,329,354 | tech | |
| 46 | The Anna Edit | 1,311,007 | beauty, lifestyle | |
| 47 | Helen Anderson | 1,297,297 | beauty, lifestyle, womens fashion | |
| 48 | Holly Boon | 1,235,512 | beauty, womens fashion | |
| 49 | Chicken Connoisseur | 1,227,675 | food, lifestyle, male fashion | |
| 50 | Kai W | 1,223,515 | photo, tech | |
| 51 | Freddy My Love | 1,223,173 | lifestyle, womens fashion | |
| 52 | The Tech Chap | 1,185,342 | tech | |
| 53 | Fashion Foie Gras | 1,164,990 | womens fashion, lifestyle | |
| 54 | Lord Aleem | 1,162,687 | auto | |
| 55 | Kyle Thomas | 1,161,897 | entertainment | |
| 56 | Lily Pebbles | 1,154,508 | beauty, lifestyle, parenting | |
| 57 | Amelia Liana | 1,142,906 | womens fashion, lifestyle, travel, beauty | |
| 58 | Tech Moan | 1,130,000 | tech | |
| 59 | Mat Watson | 1,119,937 | auto | |
| 60 | Rock My Wedding | 1,098,074 | weddings | |
| 61 | Jacob Riglin | 1,089,814 | photo, auto | |
| 62 | Carfection | 1,085,266 | auto | |
| 63 | DisneyRollerGirl | 1,072,244 | womens fashion | |
| 64 | MademoiselleRobot | 1,063,919 | womens fashion, lifestyle | |
| 65 | Mr JWW | 1,050,972 | auto | |
| 66 | Emma Hill | 1,030,701 | lifestyle, womens fashion | |
| 67 | James Bruton | 1,017,990 | tech | |
| 68 | Sam & Nic Chapman | 940,395 | beauty | |
| 69 | Seen Through Glass | 937,636 | auto | |
| 70 | Georgia Rankin | 926,770 | beauty, lifestyle, womens fashion | |
| 71 | Female Entrepreneur Association | 913,734 | small business | |
| 72 | Temporary Secretary | 907,525 | womens fashion, lifestyle | |
| 73 | icykof - Kofi McCalla | 880,866 | male fashion, womens fashion | |
| 74 | Fashion Beans | 876,413 | male fashion | |
| 75 | Love My Dress | 874,885 | weddings | |
| 76 | James Haskell | 868,143 | health | |
| 77 | Alice Liveing | 845,903 | womens fashion, beauty, lifestyle, health | |
| 78 | Kate Spiers | 845,831 | beauty, lifestyle | |
| 79 | Style Bubble | 830,323 | womens fashion | |
| 80 | Sean Tucker | 828,077 | photo | |
| 81 | Emily Norris | 827,213 | parenting, lifestyle | |
| 82 | PistonAddictz | 811,649 | auto | |
| 83 | Chessie King | 810,619 | health | |
| 84 | Adam Butcher - ASBYT | 793,910 | tech | |
| 85 | Take a Better Photo | 771,838 | photo | |
| 86 | Hand Luggage Only | 771,758 | travel | |
| 87 | Christopher Barnatt | 767,332 | tech | |
| 88 | Melanie Murphy | 760,420 | beauty, lifestyle, womens fashion | |
| 89 | Thomas Heaton | 741,461 | photo | |
| 90 | Lizzy Hadfield | 725,562 | womens fashion | |
| 91 | Caroline Hirons | 725,239 | beauty | |
| 92 | Jennifer's Little World | 716,614 | parenting, craft, travel | |
| 93 | The Petite Cook | 704,307 | food | |
| 94 | The Lean Machines | 699,025 | health | |
| 95 | Bald Hiker | 698,955 | travel, food | |
| 96 | I Covet Thee | 690,371 | womens fashion, beauty, lifestyle | |
| 97 | Carly Rowena | 663,237 | health, lifestyle | |
| 98 | Harniman Photography | 657,055 | photo | |
| 99 | Usmaan Malik | 643,675 | auto | |
| 100 | Ruth Crilly | 608,856 | womens fashion, beauty, lifestyle | |