Top 100 UK Influencers
These are the UK's top 100 online influencers based on their Social Reach, the combined total of all their fans and followers across every social channel the influencer is active on.
If you're looking for UK influencers based on specific topic areas, check out or list of influencer categories. Alternatively, take a look at the top 100 UK YouTubers, or top 100 UK Instagrammers.
| # | Name/Title | Social Reach | Categories | Social Channels |
|---|---|---|---|---|
| 1 | Joe Wicks | 11,332,716 | health |     |
| 2 | Gemma Styles | 11,103,832 | female fashion, lifestyle |  |
| 3 | Car Throttle | 10,535,544 | auto |  |
| 4 | Tanya Burr | 9,747,853 | beauty, lifestyle, womens fashion | |
| 5 | Mrwhosetheboss | 9,445,359 | tech | |
| 6 | Louise Pentland | 7,702,565 | beauty, parenting, lifestyle | |
| 7 | Tim Burton - Shmee150 | 6,456,114 | auto | |
| 8 | Zoe Sugg | 6,273,832 | womens fashion, beauty, lifestyle | |
| 9 | Saffron Barker | 4,972,584 | womens fashion, lifestyle | |
| 10 | Niomi Smart | 4,369,466 | womens fashion, health, beauty, lifestyle | |
| 11 | Patricia Bright | 4,342,943 | beauty, lifestyle, womens fashion | |
| 12 | Red Ted Art | 3,871,402 | parenting, craft | |
| 13 | Abby Roberts | 3,812,679 | entertainment, beauty | |
| 14 | Jonathan Saccone Joly | 3,673,890 | parenting | |
| 15 | The Nailasaurus | 3,490,810 | beauty | |
| 16 | Kaushal Modha | 3,355,303 | beauty, lifestyle | |
| 17 | Yianni Charalambous | 3,338,794 | auto | |
| 18 | Deliciously Ella | 3,302,364 | food | |
| 19 | Lucy Mecklenburgh | 3,178,568 | health | |
| 20 | Giovanna Fletcher | 2,983,484 | parenting, lifestyle | |
| 21 | Family Fizz | 2,910,704 | parenting | |
| 22 | Jamie Genevieve | 2,763,459 | beauty | |
| 23 | Anastasia Kingsnorth | 2,681,949 | beauty, lifestyle, womens fashion | |
| 24 | SuperSaf | 2,576,475 | tech | |
| 25 | Fleur De Force | 2,563,499 | beauty, lifestyle, womens fashion | |
| 26 | CC Clarke | 2,511,651 | beauty, lifestyle | |
| 27 | Sammi Maria | 2,474,033 | beauty, lifestyle, womens fashion | |
| 28 | Jordan Lipscombe | 2,472,218 | beauty, lifestyle, womens fashion | |
| 29 | Dina Tokio | 2,421,186 | lifestyle, womens fashion | |
| 30 | Thuy Le | 2,372,869 | beauty, lifestyle, womens fashion | |
| 31 | Estée Lalonde | 2,149,455 | beauty, lifestyle, womens fashion | |
| 32 | In the Frow | 2,050,745 | womens fashion, beauty, lifestyle | |
| 33 | Gemma Atkinson | 2,050,470 | health | |
| 34 | Paul Wallace - Supercars of London | 2,017,443 | auto | |
| 35 | Gaz Oakley | 1,985,262 | food | |
| 36 | Lydia Elise Millen | 1,967,469 | beauty, lifestyle, womens fashion | |
| 37 | Sherlina Nym | 1,920,411 | womens fashion, lifestyle | |
| 38 | Ling KT | 1,809,226 | beauty | |
| 39 | Grace Beverley | 1,616,458 | health, lifestyle | |
| 40 | Gemma Etc | 1,531,956 | beauty | |
| 41 | Holly H | 1,506,178 | entertainment | |
| 42 | The Ingham Family | 1,441,005 | parenting, lifestyle, travel | |
| 43 | Glam and Glitter | 1,425,043 | womens fashion, beauty | |
| 44 | Lorna Luxe | 1,357,203 | womens fashion | |
| 45 | ZONEofTECH | 1,349,777 | tech | |
| 46 | The Anna Edit | 1,307,044 | beauty, lifestyle | |
| 47 | Helen Anderson | 1,295,207 | beauty, lifestyle, womens fashion | |
| 48 | Holly Boon | 1,235,512 | beauty, womens fashion | |
| 49 | Chicken Connoisseur | 1,229,675 | food, lifestyle, male fashion | |
| 50 | Kai W | 1,227,139 | photo, tech | |
| 51 | Freddy My Love | 1,222,340 | lifestyle, womens fashion | |
| 52 | The Tech Chap | 1,206,238 | tech | |
| 53 | Lord Aleem | 1,177,285 | auto | |
| 54 | Fashion Foie Gras | 1,163,646 | womens fashion, lifestyle | |
| 55 | Kyle Thomas | 1,161,897 | entertainment | |
| 56 | Lily Pebbles | 1,151,307 | beauty, lifestyle, parenting | |
| 57 | Tech Moan | 1,150,000 | tech | |
| 58 | Mat Watson | 1,144,992 | auto | |
| 59 | Amelia Liana | 1,141,459 | womens fashion, lifestyle, travel, beauty | |
| 60 | Carfection | 1,104,359 | auto | |
| 61 | Rock My Wedding | 1,098,883 | weddings | |
| 62 | Jacob Riglin | 1,092,030 | photo, auto | |
| 63 | DisneyRollerGirl | 1,071,451 | womens fashion | |
| 64 | MademoiselleRobot | 1,063,592 | womens fashion, lifestyle | |
| 65 | Mr JWW | 1,062,828 | auto | |
| 66 | James Bruton | 1,039,147 | tech | |
| 67 | Emma Hill | 1,036,701 | lifestyle, womens fashion | |
| 68 | Sam & Nic Chapman | 940,395 | beauty | |
| 69 | Seen Through Glass | 939,499 | auto | |
| 70 | icykof - Kofi McCalla | 927,866 | male fashion, womens fashion | |
| 71 | Georgia Rankin | 924,743 | beauty, lifestyle, womens fashion | |
| 72 | Female Entrepreneur Association | 914,193 | small business | |
| 73 | Temporary Secretary | 907,272 | womens fashion, lifestyle | |
| 74 | Love My Dress | 877,058 | weddings | |
| 75 | Fashion Beans | 875,853 | male fashion | |
| 76 | James Haskell | 866,713 | health | |
| 77 | Alice Liveing | 845,303 | womens fashion, beauty, lifestyle, health | |
| 78 | Kate Spiers | 845,256 | beauty, lifestyle | |
| 79 | Emily Norris | 839,213 | parenting, lifestyle | |
| 80 | Sean Tucker | 835,461 | photo | |
| 81 | Style Bubble | 825,711 | womens fashion | |
| 82 | PistonAddictz | 811,649 | auto | |
| 83 | Chessie King | 810,619 | health | |
| 84 | Adam Butcher - ASBYT | 794,690 | tech | |
| 85 | Christopher Barnatt | 776,403 | tech | |
| 86 | Take a Better Photo | 775,767 | photo | |
| 87 | Hand Luggage Only | 771,748 | travel | |
| 88 | Melanie Murphy | 759,420 | beauty, lifestyle, womens fashion | |
| 89 | Thomas Heaton | 749,617 | photo | |
| 90 | Caroline Hirons | 728,144 | beauty | |
| 91 | Lizzy Hadfield | 726,501 | womens fashion | |
| 92 | Jennifer's Little World | 716,595 | parenting, craft, travel | |
| 93 | The Petite Cook | 704,536 | food | |
| 94 | The Lean Machines | 697,480 | health | |
| 95 | Bald Hiker | 690,980 | travel, food | |
| 96 | I Covet Thee | 688,399 | womens fashion, beauty, lifestyle | |
| 97 | Carly Rowena | 661,708 | health, lifestyle | |
| 98 | Harniman Photography | 656,987 | photo | |
| 99 | Usmaan Malik | 643,675 | auto | |
| 100 | Ruth Crilly | 607,680 | womens fashion, beauty, lifestyle | |